Miu Miu is THE moment 💋

All about the fashion house, the KYLIE collab, and how you can get your paws on a micro Miu Miu!

Established in 1993, Miu Miu is Prada’s rebellious, spontaneous, and emancipated little sister. Founded by Miuccia Prada in the early ’90s, and the brand name came from her family nickname. An expression of contemporary femininity and freedom, these frames are for the young at heart, wild things.

Miu Miu has been the blueprint of the IT GIRL since the 90’s – I love this image of Drew Barrymore! Miu Miu isn’t another brand that works with A-listers just for the sake of it, they want to align with artists who are used to working with juxtaposition and versatility. With so many Kylie era’s (my personal fave was the blue-hair era), she checks the box!

Within the past 5 years Miu Miu has been the IT brand. From the ballet flats that sparked a “balletcore” renaissance to the micro miniskirts that dominated fall fashion weeks in 2022, a Miu Miu revolution is afoot.

We have the one, the only KYLIE JENNER as the face of our latest Miu Miu campaign! The star glass is the MU B01S retro-chic in a range of neutral brown tones. Offbeat and charming, the squared silhouette is at the same time oversized and slim, adorned with a vintage-y golden stacked Miu Miu logo and temple tips.

Make the sale, steal the look.

How cute is this Miu Miu Matelassè Micro Bag?! The perfect size for your keys, cards, and lippie! It comes with a compact mirror inside and a pink Miu Miu dustbag to keep it looking fab too.

RRP – $2000 (she fancy)

Every Miu Miu sale goes in the draw to win! But – you MUST comment on the blog post to qualify for the promo.

T’s & C’s

  • Promo in Core Stores only
  • Promotion runs Wed 22 Oct to Thurs 27 Nov, inclusive
  • Sales figures will be reviewed from Fieldpine data
  • SUNGLASS STYLE PROMOTIONS TERMS AND CONDITIONS apply – Refer to the Sunglass Style Handbook in storeshare