Everything DIOR, darling

Cultivated and graceful, Our beautiful French brand Dior is très chic.

With our stunning new signage arriving in store and a Dior audit coming up for RC, LQ, SP, AB & NM – it’s great to have a refresher for our 3 main Dior collections, the newer arrivals (Lady 95.22 and DiorPacific) + a little bit of Dior history too!


Introduced for the first-time during Dior Women’s Fall-Winter 2023 show, the β€œCDior” line is both elegant
and practical. A nod to the Maison’s rich heritage, these frames feature a precious metal β€œCD” hinge inspired by
the 30Montaigne earrings and a β€œCHRISTIAN DIOR” gold signature on the temples.


30Montaigne

Dubbed 30Montaigne in a reference to the brand’s iconic address, these sunnies are chic and structured, featuring the infamous CD initials cut out on each temple. You will find the same CD initials on the beautiful 30Montaigne handbags as well!


DiorSignature

The DiorSignature is inspired by the Dior Book tote, taking the iconic two strips and Paris signature and imprinting it on to the temples. The frames draw on Dior Collections from the 70’s, but with added modernity with taut lines, and an update on the beveling and materials.


Wildior

In the Wildior see the iconic two strips and Paris signature imprinted on the temples, the same detail that we see with the Book tote and the DiorSignature. Our Wildior’s are tone on tone in their blacked out colour palette, but the star of the frames are the temples 3D effect with the contrast of material and volume.


Lady 95.22

The line is a homage to the Lady Dior bag, a fusion between past (1995 – the year of the bag’s creation) and present (2022 – year of the bags reinterpretation). The star of the show is the infamous Dior Cannage pattern on the temples – which reflect the bag. This season the line is enriched with timeless butterfly shapes!


DiorPacific

Due to arrive in selected stores in May, these are so fun and youthful! A bold, contrasted CHRISTIAN DIOR logo ensures maximum brand recognition while the iconic Dior stars playfully dazzle on the frame front. Crafted from trilayer acetate that adds a special touch (Note the multiple layers of colour and acetate running along the frame!)